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Fortress Investment Group: Innovatively Leading the Way


Founded by Randal Nardone, Wes Edens, and Rob Kauffman in 1998, Fortress Investment Group has since become a highly reputable investment firm recognized for being a trendsetter. Starting as a private equity firm it was the intention of the founders to use their financial experience, forming a unique investment firm that uses an alternative asset strategy to raise private equity investing it into vehicles. It was this innovative thinking that raised this alternative-investment firm, growing their assets from millions to billions, and is now the first publicly traded investment firm on the New York Stock Exchange. At the time of the. an initial public offering (IPO) was a risk other investment firms avoided along with the public scrutiny and business transparency that came with taking a business public. However, by being the first it raised Fortress Investment Group’s portfolio drastically, increasing the positive attention, and recognition received as an investment firm.
Living up to expectations, ten years after being the first investment firm to make the over from private to public, Fortress Investment Group was the first bought investment firm. In the year 2017 a Japanese multinational corporation, SoftBank Group, bought the investment firm. Under new leadership, it is SoftBank Group Corporation’s vision that focuses on technological advancement, especially in companies advancing internet services, clean energy, artificial intelligence, and telecommunications. Instead of being bought-out, the principals Wes Edens, Randal Nardone, and Peter Briger, who joined the investment firm in , stayed on as principals working with SoftBank Group Corporation. Despite the change in leadership the three current principals pursue their investment businesses in vehicles and real estate, while embracing the new goals and challenges set forth in following SoftBank Group Corporation.
Working under SoftBank Group Corporation, Fortress Investment Group continues to grow being the center of attention around the world in financial news. Branching out expanding their investments, they made a real estate purchase in Japan, wine retail purchase in France gaining ownership of the entire business, and has entered the world of hospitality by now hold a sixty-six percent investment in a hotel. In each investment Fortress Investment Group built on their investments gaining more than they put in.

A Force of Innovation: Two Decades of Fortress Investment Group

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