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Bhanu Choudhrie and the Merits of Taking a Break


C&C Alpha Group was founded in 2002 by Bhanu Choudhrie. It is a holding company that focuses on agriculture, healthcare, property, hospitality, utility and aviation industries. The company also has an advisory department that gives investors advisory services at any project stage. C&C Alpha Group is headquartered in London but has offices in India and other parts of the world, including the United States of America. The company has been successful and this can be attributed to Bhanu Choudhrie’s curiosity and his team. Bhanu Choudhrie says that the idea to build C&C Alpha Group came from his desire to build on his family’s entrepreneurial history.

His family began investing in the real estate industry more than 3 decades ago and his father and uncle established an electronics import business in the 70’s. His great-grandfather had held the position of chairperson of the board of directors of the Punjab National Bank. the young entrepreneur wanted to build a business that encompassed this family’s ric business history. His day begins at 6:30 am when he wakes up and reads through his email. He heads to the office at around 10am but that depends on whether he is travelling or is at home.

At the office he attends to issues that relate to the day to day running of a large company. He does his best to stop working at 6pm at which time he goes to the gym in order to relax. He is a firm believer that taking time to relax ensures one can think clearly and make better business decisions. In order to stay successful, Bhanu Choudhrie, has a team of professionals who work towards making is ideas a reality. He also ensures that he takes time to engage in activities that he enjoys such as boxing. Taking time away from the office and having a routine make Bhanu Choudhrie maintain a successful business. Bhanu is 41 years old and was born in New Delhi. He has a degree in International Business and Marketing from Boston University. He and his family live in London.

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